Isadora Active All Day Wear Make-up Foundation review & swatches

isadora active all day wear makeup foundation

isadora active wear all day wear foundation

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Isadora recently came out with a new foundation: Active All Day Wear Make-Up. I  knew I needed to review it, IsaDora being one of my favorite brands and all.

Now that I’ve tested the foundation, I can say it’s great, especially for oily or combination skin. It’s very lightweight, it lasts well, it’s medium coverage and leaves a beautiful matte finish.

isadora active all day wear makeup foundation

IsaDora ACTIVE all day wear make-up foundation review & swatches

The whole idea behind this foundation is that it’s for active wear. It’s sweat-proof, humidity proof and it promises 24h lasting power. Well, I don’t think I’ve ever worn a foundation for 24 hours, but I’ll take a long lasting foundation when I can get one. And this one lasts great! The foundation does last through some sweating, but requires some powdering after it.

What I like about Isadora’s Active wear foundation the most is it’s thin consistency. Even though I like a nice coverage, matte finish and longevity – I still don’t want my foundation to be thick or cakey. This foundation is lightweight and easy to apply on the skin. The matte finish doesn’t look dry or unnatural.

So at this point it’s quite obvious that it’s a great foundation for combination or oily skin. My skin is combination and this foundation works well for me.

isadora foundation swatches fair light honey and warm beige
Swatches of IsaDora Active all day wear make-up in shades 10 Fair, 12 Light Honey and 16 Warm Beige

foundation pump

But to be perfectly honest, my first go with it wasn’t a huge success. I learned that it’s crucial to apply this foundation with a damp beauty sponge, otherwise it can look and feel a bit dry. Foundation brush didn’t work for me either: it made the base look a bit cakey. Yet once I switched up to my beloved makeup sponge, it was all smooth sailing from there on. Seriously, makeup sponges are awesome. If you haven’t already, read my post on my two favorite makeup sponges here!

When it comes to the downsides, I’m not a big fan of the packaging and more specifically the pump. See, the pump doesn’t always work properly. Sometimes it ‘spits’ out the foundation, which is a bit annoying, but not that dangerous. First world problems, I know! But still worth mentioning. Other than that I like that it comes with a pump: a pump in a foundation is hygienic.

isadora active all day wear makeup foundation review
I’m wearing the foundation in shades Fair & Light Honey. When I mix these two shades, I get the perfect match for my warm neutral undertone.

 

All in all IsaDora’s new Active all day wear foundation lasts well throughout the day and I think it just looks beautiful on my skin. I’ve definitely worn this a lot lately and can’t see myself stopping anytime soon. If you’re looking for an affordable, long-lasting and matte foundation – this might just be the one!

The foundation costs around 29 euros and you can shop it here:

*IsaDora ACTIVE all day wear foundation (Feelunique)
*IsaDora ACTIVE all day wear foundation (amazon)
IsaDora’s official site

All the products used for this look:
*TonyMoly Silky Smooth Balm
*IsaDora ACTIVE all day wear make-up
*Laura Mercier Transluscent Powder
*Catrice Liquid Camouflage Concealer, Porcelain
*Benefit Hoola Bronzer
Kiko Milano Desert Dunes Blush, Gypsy Pink
*MAC Mineralize Skinfinish, Soft & Gentle

mad4eyebrow Natural Brow Filler, Blond
*Holika Holika Wonder Drawing Skinny Eyebrow 02
Urban Decay Primer Potion
*Bobbi Brown Lux Eyeshadow, High Octane

*Jane Iredale Lipstick, Jamie
*Burt’s Bees Lipgloss, Rosy Dawn

 

Isn’t it exciting to find a great new foundation? I love foundations.

isadora active all day wear makeup foundation

Foundation find under 10€

pretty by flormar foundation

Sometimes affordable makeup products surprise me. Especially foundations. I’m accustomed to using more money on foundations and still to this day I think there’s just something special about luxury foundations.

And yet sometimes I stumble upon a great foundation, that is in no way luxurious or expensive. Except in use: it blends seamlessly, it creates a beautiful canvas to my face and it’s so good, I find myself grabbing it more often than my other foundations.

Today I’ll talk about a foundation that is like that – affordable, but awesome.

Products received as pr.

pretty by flormar

Pretty by Flormar Weightless Foundation

The foundation I’m talking about is Weightless Foundation by Pretty by Flormar. It’s a new brand, which is owned by Flormar. The brand is from Turkey.

The consistency in the foundation is quite thin and liquid. It makes it easy to apply and blend. Even though the name suggests the foundation is quite light, it still has amazing coverage. It’s buildable and I feel like it hides everything it’s supposed to hide, without looking like a mask.

It almost looks like my skin, but just a more perfect version of it. Which, I guess, is pretty good from a 10€ foundation.

The longevity with the foundation is pretty good. It stays nicely on my skin, but might need a bit of powdering during the day. I pair the foundation with good mattifying primers and powders, which make it even more long lasting. If your skin is more on the oily side, I suggest using a mattifying primer and a good powder as well.

before after pretty by flormar weightless foundation
Before foundation, after foundation (it leaves a beautiful sheer finish) and after setting the foundation with a powder.
pretty by flormar weightless foundation
Finished makeup look. All the products used are listed at the end of this post.

The brand just recently came to Finland and you can buy it here from Tokmanni stores. Internationally I’m not sure about it’s availability. I think you have better chances at finding Flormar (which has some good products as well, by the way!). But if you ever stumble to this brand, make sure to check it out. I also like their blush, eyeliners and that rosy pink lipstick.

pretty by flormar

Makeup
Pretty by Flormar Weightless Foundation
Benefit Hoola Bronzer
KikoMilano Baked Blush, Gypsy Pink
Laura Mercier Transluscent Powder
mad4eyebrow Brow Filler, Blond
Holika Holika Wonder Drawing Skinny Eyebrow, 02
KICKS Marble Collection Eyeshadow Palette*
IsaDora Insane Volume Mascara
Burt’s Bees Lip Gloss, Rosy Dawn

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